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Reply to the students response to the question in 150 words and provide 1 reference Logistics in my company is called prep work. I am the senior logistics leader in my company. My title is co-owner. I consider my boss, the clients and other stakeholders I serve. I would describe the current structure as needed due to limited funding and staff. The cost efficiency is ideal; however, the situation limits the business opportunity for growth. Service effectiveness is great from the logistical standpoint. However, the other areas of customer service sometimes suffer. Being that I am the co-owner, it is hard to grow the business when I am worried about the best route for our trucks to travel.